Resource Library
Access the latest white papers, research, webcasts, case studies and more covering a wide range of topics like Mobile, Cloud and Data Analytics.
GEA Group's 360-Degree Customer View
Hear Tobias Kahmann and Marcus Renger of GEA Group share how SAP Customer Experience helps the company build bridges between marketing, sales, and service for better collaboration.
Gold Guide - Make Every Moment Matter
In the experience economy, successful businesses need to deliver exceptional experiences to their customers.
Karma Automotive: The Horsepower Behind the Automotive Industry’s Future
Karma Automotive is a privately-held manufacturer of world-class plug-in hybrid cars that are designed to challenge habitual thinking about luxury items and forge a path to a more sustainable future.
The Future B2B Customer Experience: Five Essential Trends
Business-to-business (B2B) providers used to be able to keep pace with changes in the buying process by increasing the information and customer centricity of their marketing and selling techniques.
The Future Customer Experience: Five Essential Trends
The future of the customer experience will be an expression of our deepest instinctive human behaviors – at warp speed and exponential scale – egged on by advances in technology.