Resource Library

Access the latest white papers, research, webcasts, case studies and more covering a wide range of topics like Mobile, Cloud and Data Analytics.

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Video/Webcast | Presented by SAP

GEA Group's 360-Degree Customer View

Hear Tobias Kahmann and Marcus Renger of GEA Group share how SAP Customer Experience helps the company build bridges between marketing, sales, and service for better collaboration.

Miscellaneous | Presented by SAP

Gold Guide - Make Every Moment Matter

In the experience economy, successful businesses need to deliver exceptional experiences to their customers.

Video/Webcast | Presented by SAP

Karma Automotive: The Horsepower Behind the Automotive Industry’s Future

Karma Automotive is a privately-held manufacturer of world-class plug-in hybrid cars that are designed to challenge habitual thinking about luxury items and forge a path to a more sustainable future.

White Paper | Presented by SAP

The Future B2B Customer Experience: Five Essential Trends

Business-to-business (B2B) providers used to be able to keep pace with changes in the buying process by increasing the information and customer centricity of their marketing and selling techniques.

White Paper | Presented by SAP

The Future Customer Experience: Five Essential Trends

The future of the customer experience will be an expression of our deepest instinctive human behaviors – at warp speed and exponential scale – egged on by advances in technology.